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Vertical · Startups

From operational chaos to repeatable scaling

We help founders and growth-stage teams hire with judgment, document what matters, and professionalize sales and Customer Success without killing the spark that built the company.

  • Commercial and CS talent with stage-appropriate bar
  • Lean-but-serious playbooks and documentation
  • Operating cadence aligned with product and investors

Commercial and CS talent with stage-appropriate bar

Lean-but-serious playbooks and documentation

Operating cadence aligned with product and investors

Talent Process Scale

Common pain at this stage

When knowledge sits in a few heads and every call runs through the founder, growth strains the team before it strains the market.

01

Everything hinges on two people

Knowledge lives in DMs; every new hire takes weeks to become productive.

02

Ungovernable pipeline

Opportunities without crisp stages, weak forecast, and sales talent with little to hold onto.

03

Reactive CS

Retention fights fires; product and sales don’t share one customer read.

04

Missing or stale documentation

Every pitch, onboarding, or negotiation is reinvented—you scale effort, not outcomes.

What we do with you

We prioritize the minimum viable rigor so the team can sell, deliver, and learn in loop—no generic agency theater.

Strategic talent

Sales, ops, and CS profiles; interviews, scorecards, onboarding briefings.

Commercial and BD

Sequences, ICP criteria, opportunity stages, and product–sales–CS handoffs.

Operations and functional scaling

Rituals, decisions, and documentation so a team of 15 outperforms a sloppy 50.

Our process

01

Diagnosis

People, process, and narrative risks—what blocks the next ARR or retention step-change.

02

Strategy

30–90 day plan with owners and deliverables.

03

Implementation

Working sessions, hiring support, and tuning to real traction.

04

Support

Cadence until the playbook runs without constant oversight.

What we aim to produce

Less daily improvisation

Teams that know Monday’s priorities without the founder in every decision.

More honest forecasting

Pipeline with shared definitions and accountable owners.

A credible operating story

For financing or the next round—process, talent, and metrics aligned.

Who this is for

A fit if you are or lead at:

  • A post-PMF startup or early acceleration phase
  • A founder, co-founder, CEO, or ops lead juggling hiring and revenue
  • B2B or hybrid teams with real onboarding or customer-success complexity

FAQ

Are you an accelerator or a fractional COO?

Neither. We enter with deliverables, transfer judgment, and exit when the system runs.

Do you work remotely?

Yes—deep live sessions plus remote follow-through across time zones.

How long is a typical engagement?

It depends on the starting point; we scope tightly first and extend only if net value is clear.

If scaling is straining the team, let’s talk

Share stage, model, and the current bottleneck. We’ll reply with crisp scope and how we’d work.